"emel is on the rise"
thesundaytimes
'Putting a good glossy on the Muslim Lifestyle'
Stuart Wavell
October, 2005
'Rewritting the Ad Rules for Muslim-Americans'
Louise Story
April, 2007
'Muslim Lifestyle mag goes mainstream'
October, 2005
'Please stop judging us - we're Muslims not terrorists'
Natasha Courtenay-Smith
November, 2006
'Missed Opportunities'
Deborah Bonello
December, 2006
wallstreetjournal
'UK glossies seek young Muslims'
October, 2005
'The Glossy way to stop the bombers'
David Rowan
July, 2005
'Muslim Lifestyle magazine goes mainstream'
Ciar Byrne
September, 2005
yahoo
'Muslim Lifestyle mag goes mainstream'
January, 2006